{"title":"Jean-Claude Ellena","description":"\u003cp\u003eJean-Claude Ellena nasceu na França, em 1947. Começou sua carreira na indústria de perfumes com 16 anos. Laureado com diversos prêmios, Ellena já produziu mais de 150 perfurmes.\u003c\/p\u003e","products":[{"product_id":"diario-de-um-perfumista","title":"Diary of a perfumer","description":"For a year I kept this diary, sometimes assiduously, sometimes more relaxedly, sometimes sporadically, sometimes regularly, with the intention of sharing any observations I had recorded about the life of a nose. I imagined that in the apparent disorder of the thought thus expressed, beyond the digressions or shortcuts taken, by following my steps the reader could construct for themselves a comprehensive, quite faithful and meaningful view of what the reality of a perfume creator is. Many elements of my life are indeed geared toward this unusual form of expression, which is the composition of a perfume. My daily thoughts often lead me in this direction; in any case, they always end up there, as if I myself were the product of this plot. Scents are my words. The way I deal with them stems from a logic, an instinct, a labor, which I believe are comparable to the procedure of a writer grappling with the task of writing a book. I also know that this craft, as it is an art, cannot be reduced to language and concepts. With this diary, I simply wanted to share an experience.” Jean-Claude Ellena “A shared pleasure” — this is Jean-Claude Ellena’s definition of luxury, and it could also be the definition of a good perfume. In this Diary of a Perfumer, we understand why perfumery is such an attractive market and a craft that is both artistic and artisanal, requiring a creative, educated, and vast mind, as well as a well-trained nose. In intimate and spontaneous accounts, Hermés perfumer Jean-Claude Ellena records his enviable daily life. In his office in Cabris, Ellena finds inspiration, answers emails, gives interviews, and receives commercial reports related to his creations. Having chosen to distance himself from corporate decision-making centers (a way to stimulate creativity, being closer to nature), he deals with solitude productively. The complexity of his work — a perfume formula often has more than two hundred ingredients — demands sensitivity, testing, reading, and stimulation. Ellena captivates the reader with her erudition and simplicity, with her stories of how she began her career as a perfumer, her travels, family memories, and many other poetic remembrances. And she surprises us by recounting how she achieves results that captivate people with her timeless perfumes, in a society that races with the times and the incessant renewal of fashion. Ellena treats perfume as an object of art, as an emotion, a fleetingness that lasts as long as a breath. In an analogy with haiku, she defines perfume as \"a sudden rapture toward the unpredictable.\" Accompanied by a wonderful Breviary of aromas, an invitation to juxtapose the materials that, together, will produce the illusion of jasmine, pear, or cotton candy, her Diary of a Perfumer is a tribute to intuition, curiosity, and imagination. Since 2004, JEAN-CLAUDE ELLENA has been the exclusive perfumer for the house of Hermès. He lives and works in the mountainous region of Grasse, where he creates his perfumes in his studio in Cabris.","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159597826300,"sku":"9788501097859","price":59.9,"currency_code":"BRL","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/5a81cf2f278c9dc0460294a80f0ac68c_fcd81580-0c67-402e-ad03-025cc9ad7d19.jpg?v=1779852006"}],"url":"https:\/\/www.record.com.br\/en\/collections\/jean-claude-ellena.oembed","provider":"Editora Record","version":"1.0","type":"link"}