{"title":"John Kotter","description":"","products":[{"product_id":"nao-e-assim-que-a-gente-trabalha-aqui","title":"That's not how we work here.","description":"What can you learn from a clan of meerkats in the Kalahari Desert about long-term success for your company? In \"That's Not How We Work Here!\", John Kotter and Holger Rathgeber help leaders and their teams overcome adversity and achieve high performance in their respective workplaces. Using a simple and educational parable, the authors explain how organizations large and small can put into practice the concepts of leadership, teamwork, and innovation.","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159774085372,"sku":"9788546500048","price":59.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/a93d9633c86689108f71f01b007496c2.jpg?v=1778322463"},{"product_id":"sentido-de-urgencia","title":"Sense of urgency","description":"According to Harvard Business School Professor Emeritus John P. Kotter, one of today's most renowned experts on change and leadership, what companies lack for success is a true sense of urgency—a distinctive attitude and instinctive feeling that leads people to seize opportunities and avoid risks. Today, when arriving at work, most people are faced with many tasks to complete in a very short space of time: numerous emails to respond to, meetings, and informal get-togethers outside the office. For Professor Kotter, it's essential to always work with a sense of urgency, that is, establishing daily priorities that can bring about small changes in the short term but fundamental in the long term. These changes are often pushed to the back burner in daily routines, and professionals end up getting lost in actions that don't generate results. For these changes to be sustained, a sense of urgency must be an essential practice, sustained by everyone in a company. It's an almost instinctive feeling. By establishing and implementing priorities, frequently eliminating activities that result in short-lived results, it's possible to move forward and progress faster and more intelligently. The author warns that it's important to know how to differentiate a false sense of urgency from a true one. False urgency causes a stressful, frantic, and paralyzing sensation, while true urgency, even if it requires quick action, is stable, persevering, and pursues a goal. According to Kotter, \"it's essential to act daily with a sense of urgency, but with a realistic view of time. This means recognizing that it might take five years to achieve a major goal, and going to work every day convinced that you'll find every opportunity to transform progress into that goal.\" John Kotter also warns about the importance of looking for opportunities that are obscured by the emergence of crises: \"Fear can paralyze negotiations, and preventing it is a necessary action. A sense of urgency can get you through a crisis successfully.\" In this book, professor and consultant John P. Kotter explains simply and clearly what a sense of urgency really is in an organization, why it is becoming an exceptional advantage, and how it can be created and sustained within institutions. A sense of urgency guides professionals in any company to avoid habits that lead to stagnation.","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47174812303612,"sku":"9788576842972","price":59.9,"currency_code":"BRL","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/1c8bb9994749b3846c3619b7e7095b65_8c43e79d-f2d0-4b52-89cf-4ef74ccf65e5.jpg?v=1778319873"},{"product_id":"nosso-iceberg-esta-derretendo-edicao-comemorativa","title":"Our Iceberg is Melting (Commemorative Edition)","description":"\u003cp\u003e \u003cb\u003eThe revised and updated 10th anniversary edition of the business bestseller\u003c\/b\u003e\u003c\/p\u003e\n\n\n \u003cp\u003e\u003ci\u003eOur Iceberg Is Melting\u003c\/i\u003e is a bestseller written by two of the world's leading management and leadership experts, John Kotter and Holger Rathgeber. Built on an easy-to-understand narrative, the book uses the allegory of a colony of penguins who discover that the iceberg that has served as their home for years has begun to melt, and they must learn to respond to change and deal with obstacles. The challenges faced by the story's characters are easily comparable to those many face in their daily work lives. By the end of the book, readers will have discovered insights that will help them improve the dynamics and performance of their teams, whether large or small.\u003c\/p\u003e\n\n\u003cp\u003e In this 10th anniversary edition, readers will find the original fable with new illustrations, a revised afterword, and a Q\u0026amp;A with the authors, in which they discuss the feedback they've received from readers over the past decade.\u003c\/p\u003e","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47175170195708,"sku":"9788546501076","price":69.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/72ee5089afb05255b93b3288579f5b02.jpg?v=1778309741"}],"url":"https:\/\/www.record.com.br\/en\/collections\/john-kotter.oembed","provider":"Editora Record","version":"1.0","type":"link"}