{"title":"Ken Blanchard","description":"\"\u003cp\u003eKen Blanchard é PhD pela Universidade de Cornell e um dos mais influentes especialistas em liderança do mundo. É coautor de cerca de sessenta livros, incluindo o best-seller\u003cem\u003e O novo Gerente-Minuto\u003c\/em\u003e. Seus trabalhos inovadores venderam mais de 21 milhões de exemplares. Em 2005, ele foi incluído no Hall da Fama da Amazon como um dos 25 mais destacados autores de best-sellers de todos os tempos.\u003c\/p\u003e\n\u003cp\u003eSpencer Johnson, M.D., é um dos líderes mais admirados no campo do pensamento. Seus livros, incluindo o sucesso \u003cem\u003eQuem mexeu no meu queijo\u003c\/em\u003e, totalizam mais de 50 milhões de exemplares vendidos. Chamado de \"\"Rei das Parábolas\"\" pelo \u003cem\u003eUSA Today\u003c\/em\u003e, o Dr. Johnson é muitas vezes citado como o melhor nas explicações de temas complexos e na apresentação de soluções simples que funcionam.\u003c\/p\u003e\"","products":[{"product_id":"aposente-se-mas-nao-se-ausente","title":"Retire, but don't be absent","description":"\u003cp\u003e \u003cstrong\u003eKen Blanchard and Morton Shaevitz show that we should see aging as a new opportunity.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\n \u003cp\u003eMany people, upon reaching their 60s or 70s, view reality as merely tolerable, a time of waiting, in which nothing exciting can happen. The authors, however, say this is a new opportunity: by changing our perspective on time, they present ideas on how to make this period the best of our lives.\u003c\/p\u003e\n\n\u003cp\u003e By combining practical information and profound wisdom with the humorous story of Larry and Janice, a fictional elderly couple who decide to revitalize every aspect of their existence, \u003cem\u003eRetire, but Don't Absentee\u003c\/em\u003e inspires readers to open themselves to new experiences and enjoy – socially, intellectually, physically, and spiritually – this phase of life, making the best of it and discovering that it is worth living to the fullest.\u003c\/p\u003e","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159348625660,"sku":"9788568905104","price":49.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/85f9853b6adfeb024199b6712dea3579_e7f3c93d-466c-4852-8f01-ff4c6b51ba77.jpg?v=1778324052"},{"product_id":"o-gerente-minuto","title":"The one-minute manager","description":"\"\u003cp\u003e \u003cstrong\u003eThis book revolutionizes the concept of leadership and inaugurates the \u003cem\u003eOne-Minute Manager\u003c\/em\u003e series, designed to make administrative practice increasingly simpler and more effective.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n \u003cp\u003eSeveral large companies in Brazil and around the world have already adopted the revolutionary program created by Kenneth Blanchard and Spencer Johnson in \u003cem\u003eThe One-Minute Manager\u003c\/em\u003e , a manual of three basic rules, very easy to apply, that produce excellent results in a short period of time... One-Minute Objectives: how to set goals and performance standards and provide the feedback your employees need to perform their tasks better; One-Minute Praise: how to achieve high levels of performance and increase productivity through positive reinforcement; One-Minute Reprimands: how to put potential winners back on the right track to superior performance.\u003c\/p\u003e \"","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159410360572,"sku":"9788501021793","price":49.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/914bd04565829ccafda40faad7418843.jpg?v=1778312827"},{"product_id":"autolideranca-e-o-gerente-minuto","title":"Self-Leadership and the One-Minute Manager","description":"\" \u003cp\u003e\u003cstrong\u003eIn a new revised and updated edition, \u003cem\u003eSelf-Leadership and the One-Minute Manager\u003c\/em\u003e teaches that taking responsibility for one's own success leads to empowerment, freedom and autonomy.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e Just as the classic bestseller \u003cem\u003eThe One Minute Manager\u003c\/em\u003e offers leaders the three secrets of people management, this \u003cem\u003eSelf-Leadership and the One Minute Manager\u003c\/em\u003e presents the three secrets of self-leadership: challenging self-imposed constraints, activating your power point, and being proactive. It also reveals that taking responsibility for your own success leads to empowerment, freedom, and autonomy.\u003c\/p\u003e\n\n \u003cp\u003eWith a captivating business parable, Ken Blanchard, PhD from Cornell University and one of the world's most influential leadership experts, Susan Fowler, a leading expert on personal empowerment, and Laurence Hawkins, an internationally renowned management consultant and motivational speaker, show how to apply the world-renowned SLII® model to personal development. The story revolves around Steve, a young advertising executive who is about to lose his job. Through a series of conversations with a One Minute Manager mentee named Cayla, Steve learns the three secrets of self-leadership. The skills he discovers not only empower him and enable him to keep his job, but also show him how to break free from the victim mentality and continue to grow, learn, and succeed.\u003c\/p\u003e\n\n \u003cp\u003eFor decades, millions of \u003cem\u003eFortune\u003c\/em\u003e 500 CEOs and small business owners around the world have followed Ken Blanchard's management methods to increase productivity, job satisfaction, and personal prosperity. Now, this revised and updated edition of \u003cem\u003eSelf-Leadership and the One Minute Manager\u003c\/em\u003e empowers people at all organizational levels, guiding them along the path to success.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e The nature of production in the 21st century requires a more collaborative environment. Technological advances are decentralizing the workplace. For example, more people are working remotely and using digital storage-based tools to develop projects. Dynamics are changing so rapidly that direct reports often know more about their specific demands than their own managers.\u003c\/p\u003e\n\n \u003cp\u003eIn today's collaborative and decentralized workplaces, it's crucial that people cooperate proactively rather than simply respond to orders. For sales campaigns and customer service initiatives to be successful, they need to be supported by people versed in proactive self-leadership.\u003c\/p\u003e\n\n\u003cp\u003e First published in 2005, \u003cem\u003eSelf-Leadership and the One-Minute Manager\u003c\/em\u003e introduced a proven path to individual empowerment through a humorous parable. In the increasingly dynamic world of work, this updated edition is more relevant than ever.\u003c\/p\u003e \"","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159906730236,"sku":"9788568905777","price":54.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/277daafe01a78fd087f5835ef509c241_16fbf3d7-b85e-4ab4-adbd-69b268eacdc2.jpg?v=1778324374"},{"product_id":"o-poder-da-administracao-etica","title":"The power of ethical management","description":"\" \u003cp\u003e\"When beginning to write a book on ethics, we recall the story of the young Englishman who had just been elected to Parliament. Entering the plenary for the first time, he sought out one of the veterans and asked, \"Tell me something, do you think I should participate in the debate today?\" The veteran examined him with penetrating eyes and replied, \"To be honest, young man, I would advise you to remain silent. It is better for people to wonder why you didn't speak than why you did.\" The same advice could be given to authors of books on ethics in the business world.\u003c\/p\u003e\n\n\u003cp\u003e Many people told us: \"You're really brave to talk about ethics. Addressing a topic like this is like untangling a fishing line. The more you try, the more complicated it becomes.\"\u003c\/p\u003e\n\n \u003cp\u003eBut because we believe in positive thinking, we allow ourselves to be dissuaded by these warnings. Everywhere we turn these days, we see signs of ethical deterioration. In government, for example, the New York City parking ticket scandal ended up sending some of the city's top leaders to prison. In the business world, we see brilliant young people making dirty money using confidential information. In education, incidents like the one at Southern Methodist University, which lost its football license due to underhanded bribes given to players, are all over the news.\u003c\/p\u003e\n\n\u003cp\u003e Evidently, all these people, many of them supposedly respectable citizens, and all of them well-educated, thought they had to cheat to win. They, and so many others, believed that decent people always play the fool.\u003c\/p\u003e\n\n \u003cp\u003eWe don't think so. We believe that ethical managers are effective managers. We believe that a strong code of ethics in any business is the first step to success. In this book, we hope to prove this point.\u003c\/p\u003e\n\n\u003cp\u003e Many people ask us, \"How did you two come to work together?\" We recognize that a pastor and a business consultant make an odd pair. But soon after we were introduced by Larry Hughes, chairman of the Hearst Trade Book Group and former president of our publishing company, William Morrow and Company, we discovered we believed the same things.\u003c\/p\u003e\n\n\u003cp\u003e We agree that ethical conduct is about self-respect. We know that people who feel good about themselves have what it takes to resist external pressures and do what's right, not what's merely convenient, popular, or profitable.\u003c\/p\u003e\n\n \u003cp\u003eWe also thought we'd make a good team for a business ethics book because, throughout our careers, we've both tried to tackle seemingly complicated topics and discuss them in simple, easily understandable language. And that's what \u003cem\u003eThe Power of Positive Thinking\u003c\/em\u003e and \u003cem\u003eThe One Minute Manager\u003c\/em\u003e achieved.\u003c\/p\u003e\n\n\u003cp\u003e We chose the parable form because we believe stories are the best way to teach. We invite you to be the troubled manager in this story. But try to resist the temptation to doubt the applicability of the circumstances in our story because they don't exactly match your situation. Even if you're not a sales manager or even in the business world, the type of situation we describe contains elements common to all ethical dilemmas. Therefore, there are lessons for everyone in this simple plot.\u003c\/p\u003e\n\n \u003cp\u003e\u003cem\u003eThe Power of Ethical Management\u003c\/em\u003e is for you—indeed, for all of us who have ever felt the temptation to deviate from what we know is right. It is also for managers who would like to know what to do to help create a healthy work environment, where no one has to cheat to win. We hope that what we say here will help you make your life, and the lives of the people you love and work with, more joyful, productive, and happy. The ethical lessons taught in these pages are, in fact, life lessons from time immemorial.\u003c\/p\u003e\n\n\u003cp\u003e - KENNETH BLANCHARD NORMAN VINCENT PEALE 1988\u003c\/p\u003e \"","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47174858014972,"sku":"9788501033093","price":49.9,"currency_code":"BRL","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/69e603feaed1448e0abb1d946e408f31_b2f3ee21-52b6-4c6b-be36-910c74858cb1.jpg?v=1778320867"},{"product_id":"quem-matou-a-mudanca","title":"Who killed change?","description":"Every manager or entrepreneur who has ever implemented innovation in their company will find answers and familiar stories about this delicate process in *Who Killed Change?*. With four authors—including Ken Blanchard, who made The New York Times bestseller list with *The One Minute Entrepreneur*—the new book, in the form of a detective novel, literally investigates the reasons behind so many failed attempts at change.\n After all, institutions around the world launch change initiatives—almost always over-the-top and costly—designed to improve the company's standing, but up to 70% of these attempts fail. When they don't suffer \"sudden death,\" such processes can drain the company's resources and energy for months or years.  \nIn his search for answers, Blanchard presents the story of Detective Mike McNally as he searches for the \"Change\" killer. Among the 13 suspects are the nearsighted leader Vitória Visão, the chronically late manager Expedita Urgência, and the executive suffering from laryngitis, Clara Comunicação. Solving the crime provides answers and tips to avoid frustration. Through a step-by-step guide, it's possible to apply the story's lessons to the real world to prevent further \"deaths.\"","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47174934528252,"sku":"9788576844396","price":39.9,"currency_code":"BRL","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/f9e229f3afb903166ce2c8bda03e9cd6.jpg?v=1778325325"},{"product_id":"o-novo-gerente-minuto","title":"The new One-Minute Manager","description":"\"\u003cp\u003e \u003cstrong\u003eUpdated edition of the bestseller \u003cem\u003eThe One Minute Manager\u003c\/em\u003e , with more than 5 million copies sold.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n \u003cp\u003eOriginally released in 1981, \u003cem\u003eThe One Minute Manager\u003c\/em\u003e revolutionized the concept of leadership, which became associated with agility. The One Minute Manager symbol, a one-minute mark on a digital clock face, was championed by Ken Blanchard and Spencer Johnson to remind us to take a minute each day to look at the faces of the people we manage and realize that they are our most important assets. They are the ones who can drive better performance and productivity for the company, especially in times of adversity.\u003c\/p\u003e\n\n \u003cp\u003eThe world has changed significantly in the last four decades. People today seek greater fulfillment in work and life. They want to feel engaged and make a meaningful contribution to the world, and are less willing to trade off hours to meet specific needs. Vertical hierarchy has been replaced by side-by-side relationships. Organizations need to act faster and with fewer resources to keep up with these constant changes, as well as updates in technology and work tools.\u003c\/p\u003e\n\n\u003cp\u003e The New One-Minute Manager understands all of this and treats his employees with the understanding of how essential they are to the organization's success. He also understands that attracting and retaining talent is a top priority. The most important thing is how to \u003cem\u003eapply\u003c\/em\u003e this new approach.\u003c\/p\u003e\n\n \u003cp\u003eThis new edition of the classic addresses a new world. The already established practical secrets—One-Minute Goals and One-Minute Compliments—have gained a third updated talent: One-Minute Redirects.\u003c\/p\u003e\n\n\u003cp\u003e It doesn't matter if your company is a multinational, small, or medium-sized. It doesn't matter if you have few or no direct employees. The concepts of \u003cem\u003eThe New One-Minute Manager\u003c\/em\u003e can be applied to any work environment, improving the quality of relationships and helping the people who work and interact with you achieve better results in less time, with less burnout, and with greater productivity and satisfaction for everyone involved. An invaluable guide for the modern executive.\u003c\/p\u003e \"","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47175177175292,"sku":"9788568905005","price":54.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/4aec17adf52ab05251378567605079d6.jpg?v=1778318816"},{"product_id":"o-mentor-minuto","title":"The one-minute mentor","description":"\"\u003cp\u003e \u003cstrong\u003eLearn how to find and work with a mentor and the benefits of this relationship. This new book is by the co-author of the bestselling book \u003cem\u003eThe New One-Minute Manager.\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n \u003cp\u003eKen Blanchard, co-author of \u003cem\u003eThe New One-Minute Manager\u003c\/em\u003e , and Claire Diaz-Ortiz, a former Twitter executive, created this definitive guide to building highly effective mentoring relationships. Having a mentor is a great way to grow at work. Whether you're feeling lost about your chosen career path or simply want to reach a higher professional level, a relationship with a mentor can be a valuable way to help you achieve your goals.\u003c\/p\u003e\n\n\u003cp\u003e In this book, Ken Blanchard and Claire Diaz-Ortiz present a guide on how to establish a mentoring relationship, using a parable to facilitate the reader's understanding. \u003cem\u003eThe One-Minute Mentor\u003c\/em\u003e offers practical tools for developing lasting and successful mentoring relationships. Professionals in all fields will be motivated to seek out a mentor or mentee.\u003c\/p\u003e \"","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47175435354364,"sku":"9788568905562","price":54.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/09dbbdf6499f3423ffa329f39a0a78e5_0adb024c-d8fe-497b-9bd9-3a3765399bbb.jpg?v=1779765808"},{"product_id":"gerente-minuto-desenvolve-equipes-de-alto-desempenho","title":"One-Minute Manager develops high-performance teams","description":"\"\u003cp\u003e In this book, Dr. Kenneth Blanchard—co-author of the bestselling The One Minute Manager—shows managers how to introduce Total Quality into teamwork and how to help any group become fully productive in less time and with much less stress.\u003c\/p\u003e\n\n \u003cp\u003eWritten with Donald Carew and Eunice Parisi-Carew, \u003cem\u003eThe One Minute Manager Develops High-Performing Teams\u003c\/em\u003e will teach you:\u003c\/p\u003e\n\n\u003cp\u003e - How to identify the characteristics of high-performance teams\u003c\/p\u003e\n\n\u003cp\u003e - How to diagnose the 4 stages of development that all teams go through: Orientation, Dissatisfaction, Resolution and Production\u003c\/p\u003e\n\n\u003cp\u003e - How to use the 4 leadership styles flexibly, adapting them to the needs of each team in terms of changes in Productivity and Morale\u003c\/p\u003e\n\n\u003cp\u003e - How to integrate Group Dynamics with Situational Leadership II, leading each team towards Empowerment\u003c\/p\u003e \"","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47176781889788,"sku":"9788501039323","price":54.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/c51ff636f9196ceef8e598a0a8f10383.jpg?v=1778321123"},{"product_id":"gerente-minuto-em-acao-o","title":"GERENTE-MINUTO EM AÇÃO,O","description":"A intenção do autor, ao escrever esta série de livros do Gerente- Minuto, é que eles sirvam de guia prático para os administradores ao exemplificar soluções para problemas do dia-a-dia, tais como: tomada de decisões, administração do tempo, liderança, a","brand":"Editora Record","offers":[{"title":"Default Title","offer_id":48902260916476,"sku":"9788501025784","price":49.9,"currency_code":"BRL","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/65715b73451c5e4296e42768cefd2b11_20da6c70-d03e-40f8-8166-2ec1ca18785d.jpg?v=1778321591"}],"url":"https:\/\/www.record.com.br\/en\/collections\/ken-blanchard.oembed","provider":"Editora Record","version":"1.0","type":"link"}