{"title":"Obras de Referência","description":null,"products":[{"product_id":"carta-de-uma-orientadora","title":"Letter from a counselor","description":"\u003cp\u003e \u003cstrong\u003eAward-winning researcher and activist Debora Diniz shares her insights on research and academic writing.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e With the rigor and tenderness that characterize her award-winning professional career, in \u003cem\u003e\"Letter from a Mentor\u003c\/em\u003e ,\" Debora Diniz shares suggestions on how you can discover yourself as a reader, researcher, and writer. In this letter, both intimate and public, don't expect universal formulas, but rather an attempt to connect with your own reality.\u003c\/p\u003e\n\n \u003cp\u003eSubverting the solemnity of traditional methodology manuals, which dictate standards for research and writing, Debora Diniz acts as a \u003cem\u003elistener\u003c\/em\u003e , editor, and companion, offering you ways to navigate with ease through tasks that often seem difficult, such as finding your research topic, approaching your potential advisor, organizing your time and work schedule, and overcoming blank page block and \u003cem\u003eimpostor syndrome\u003c\/em\u003e . In addition to the practical aspects, Debora Diniz presents information on ethics in the academic environment, including ways to deal with difficult topics such as abuse of power, advisory conflict, and ways to avoid plagiarism.\u003c\/p\u003e\n\n \u003cp\u003eMentoring involves communicating through stories, knowledge, and experiences. It involves reading attentively and listening gently. It also helps us transform the ways we \"inhabit academic power and prestige.\" It reminds us that we are part of a collective construct. You'll find all of this in \u003cem\u003e\"Letter from an Advisor\u003c\/em\u003e ,\" this concise book written in accessible language.\u003c\/p\u003e","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159331651836,"sku":"9786558021506","price":59.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/354d643829f172d5e84b034e0fdfcfcb.jpg?v=1780370686"},{"product_id":"dicionario-de-economia-do-seculo-xxi","title":"Dictionary of 21st Century Economics","description":"A work that brings together more than 4,000 entries on the history of economics, finance, and administration in Brazil and worldwide. It covers all modern economic theories and policies, the administrative dynamics that govern the business and financial world, and public administration agencies. A revised and expanded edition of the New Dictionary of Economics, winner of the 1995 Jabuti Prize, which has sold more than 20,000 copies since its launch.","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159427203324,"sku":"9788501072283","price":149.9,"currency_code":"BRL","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/281631e61e7ccaa02472bf8066b8bd92.jpg?v=1778311476"},{"product_id":"descomplicando-o-codigo-de-defesa-do-consumidor","title":"Simplifying the consumer protection code","description":"Using real-life cases and various examples, the author explains what your rights are, what you can demand, and how you should behave in situations of conflict with suppliers of a product or service.\n\n To protect consumers from the possibility of abuse by product and service providers, Law No. 8,078, popularly known as the Consumer Protection Code, came into effect on March 11, 1990. It stipulates, for example, that contracts must be written in clear terms so that consumers can easily understand them; however, the Code did not apply this rule to itself. \nIn a revised and updated edition, the book \"Uncomplicating the Consumer Defense Code\" fills the gap left by the drafters of this law. Written to ensure consumers understand their rights and suppliers understand their responsibilities, it provides a simple and straightforward interpretation of the Code's rules. Thus, by making it clear, Law No. 8,078 has a better chance of being respected.\n The book is comprehensive: it addresses issues related to contracting services, defective products, delivery times, misleading advertising, unfair charges, and faulty customer service, among others.","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159489069308,"sku":"9788576845041","price":39.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/2f5db92b79c3cdf41415e5f6ef3e71a5_7529dd7d-1d0e-4f60-acbe-c3b7439a22d3.jpg?v=1778641946"},{"product_id":"farmacia-literaria","title":"Literary pharmacy","description":"To create this work, the authors traveled through two thousand years of literature, selecting books that promote happiness, inspiration, and sanity, written by brilliant minds who show us what it means to be human and allow us to identify or even experience catharsis. Structured as a reference work, in *Literary Pharmacy* readers can simply search for their ailment, be it agoraphobia, boredom, or a midlife crisis, and they will find a novel as an antidote. Bibliotherapy does not discriminate between the pains of the body and those of the mind (or heart). Convinced you've been a coward? Read *To Kill a Mockingbird* and receive a boost of courage. Experiencing a sudden fear of death? Immerse yourself in *One Hundred Years of Solitude* for a new perspective on life as a larger cycle. Anxious about hosting a dinner party at your place? *Suite in Four Movements* by Ali Smith will convince you that your evening could never go so wrong. Brilliant and enchanting, *Literary Pharmacy* belongs as much on your bookshelf as in your medicine cabinet. This work will make even the most avid reader discover a book they've never heard of and see familiar ones with new eyes. And, most importantly, it will reaffirm the power of literature to distract and inspire travel, to resonate and heal, and to change the way we see the world and our place in it.","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159519969532,"sku":"9788576862864","price":89.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/1d6627d179c78c9bb9a0996abc80c457_d6268226-b06e-493d-b0c0-96ba3ed43730.jpg?v=1778323074"},{"product_id":"dicionario-de-simbolos","title":"Dictionary of symbols","description":"\"\u003cp\u003e \u003cstrong\u003e\u003cem\u003eDictionary of symbols\u003c\/em\u003e is an invitation to explore the world.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e Originally published in France in 1969, \u003cem\u003eDictionary of Symbols\u003c\/em\u003e is the result of years of reflection and research by a group of experts from the most diverse fields of knowledge, such as art, sociology, religion, anthropology, psychology, politics, esotericism, among many others, coordinated by Jean Chevalier and Alain Gheerbrant.\u003c\/p\u003e\n\n\u003cp\u003e The more than 1,600 entries offer a historical overview of human cultural production. The dictionary's structure, marked by comparisons and cross-references, makes for a rich and enjoyable read, allowing for a deep understanding of the roots of a wide variety of symbols.\u003c\/p\u003e\n\n\u003cp\u003e This revised and updated edition invites you to delve into the symbolic world and share, in a conscious and reflective way, the powerful meanings of humanity's creations.\u003c\/p\u003e\n\n \u003cp\u003eFor the coordinators, “This Dictionary of Symbols constitutes, first and foremost, an inventory, always unfinished, of the symbolic imaginary, that crossroads of the entire human psyche, where the affective and the desire, the known and the dreamed, the conscious and the unconscious come together.”\u003c\/p\u003e \"","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159800889596,"sku":"9786558470076","price":239.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/024bfb6e5ae599a4c8325e0c61e27030_15d209e1-dda6-422d-8f44-80866fedf6b1.jpg?v=1778642124"},{"product_id":"fernando-pessoa-o-livro-das-citacoes","title":"Fernando Pessoa, the book of quotations","description":"Fascinated by Fernando Pessoa since he was 16, when he first encountered the poem \"Tobacco Shop,\" Pernambuco lawyer José Paulo Cavalcanti Filho, now 65, has dedicated the last decade to researching the life and work of the Portuguese poet, resulting in the most comprehensive reference work on Pessoa: \"Fernando Pessoa, a quasi-autobiography,\" published in 2012 by Editora Record and winner of the Jabuti Prize, the Book Biennial (Brasília), the José Ermírio de Moraes Prize (from the Brazilian Academy of Letters), the Dario Castro Alves Prize (Portugal), and the Algomais Magazine Prize (Pernambuco). The book is in its sixth edition, with over 11,000 copies sold. For nearly 10 years, José Paulo followed every possible trace of the writer, who died at 47 in Lisbon, where he spent most of his life—his home, his work, the cafés he frequented. He traveled an average of five times a year to Portugal, where he hired the services of researchers, historians, consultants, and journalists, amassing an impressive collection of Pessoa's documents and pieces, acquired from relatives and friends. During the entire time he worked on his biography—at least four hours a day—José Paulo grew increasingly close to his subject and, at first somewhat by chance, every time he saw a quote of his (or one of his heteronyms) that he considered special, he would jot it down and save it. In the end, there were well over a thousand, on a wide range of subjects. \"I felt, as it were, his small joys, his doubts, his discouragements, the awareness of genius, the liturgy of failure. And I wanted to share the astonishment I so often felt when reading his texts with more people. I imagine they will be in for some very pleasant surprises,\" José Paulo reveals. And thus was born The Book of Quotations. Certain that many will want to know what Pessoa thinks about life, death, dreams, and humankind, José Paulo divided the quotes—some never before published in a book—into over 300 themes, based on choices made according to strictly personal preferences—a play on the author's name—at the suggestion of his friend Millôr Fernandes: \"The idea is to allow all the quotes on a single theme to be shared. What are his best quotes on love, passion, religion, madness—which, for him, is a \"journey, between souls and stars, through the forest of terrors?\" Myth, \"which is the nothingness that is everything.\" Boats, whose \"purpose is not to sail, but to reach a port.\" This last quote, incidentally, is from Bernardo Soares, one of Pessoa's 127 heteronyms listed by José Paulo in the biography, and with whom the author most identifies.","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159835164924,"sku":"9788501404176","price":54.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/06f2946da649fd2d5c196a94839ed705.jpg?v=1778325448"},{"product_id":"dicionario-yoruba-portugues","title":"Yoruba-Portuguese Dictionary","description":"\"\u003cp\u003e Yoruba is a living language, spoken in Nigeria, southern Benin, and the republics of Togo and Ghana by approximately 30 million people. 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The Webster brand is a longtime favorite among English language learners in Brazil, and we hope to once again meet the needs of a market that for several years was deprived of this essential and incomparable product.","brand":"Totvsrj-record-dc","offers":[{"title":"Default Title","offer_id":47159887757564,"sku":"9788501107398","price":109.9,"currency_code":"BRL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/9197\/5420\/files\/33b987de945c55cdf49e391605deccec_03537958-851c-489d-aec9-08163fe18a05.jpg?v=1778322885"},{"product_id":"o-original-almanaque-duvida-cruel","title":"The original cruel doubt almanac","description":"Curiosity killed the cat, but it put Priscila Arida's name on the Brazilian publishing scene. The search for answers to a wide variety of questions was what spurred writer Priscila Arida Velloso to unravel the mysteries surrounding habits, expressions, and concepts enshrined in everyday communication. After all, every day we are bombarded with thousands of pieces of information that we don't question. The original \"Almanac Cruel Doubt\" is a hilarious compilation of lists and curiosities on a wide range of topics. After all, a little random culture never hurt anyone. Here, we'll familiarize ourselves with airplane landing and takeoff signals—you never know when we'll need to pose as parking attendants for some out-of-control aircraft—as well as the different ways to say \"I love you\": from the Gaelic \"Tha gradh agam ort\" to the good old Italian \"Ti amo,\" and 34 other languages and dialects. But if you're one of those readers who appreciates practical and immediate use for everything, Priscila has also gathered tips on what to wear when the invitation says \"full tour,\" how a television, fax machines, and even the good old abacus work. 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And the untruth of this argument has been recognized since the decipherment, in the 19th century, of the hieroglyphics on the Rosetta Stone, which prove the pre-existence of scientific knowledge on the African continent, beginning in Egypt, in relation to Greco-Latin societies.\u003c\/p\u003e\n\n \u003cp\u003eThus, it reveals a panorama that began more than four millennia ago, with the emergence of the first African states. These kingdoms, from Lower and Upper Egypt, extended their power to Nubia, a region now belonging to the republics of Sudan and South Sudan, neighboring Ethiopia and Somalia—countries also notable protagonists of decisive historical trajectories. 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