Alibaba, the e-commerce giant

A Chinese empire and its secrets. The story of a former professor who changed the world economy.

Alibaba: The E-Commerce Giant is a bestselling book that shows how Alibaba and its charismatic founder, Jack Ma, transformed the way Chinese people communicate, consume, and entertain themselves. With impressive speed, the Hangzhou, China-based group of companies has come to inspire and inspire entrepreneurs around the world.

In just a decade and a half, a man of humble origins founded Alibaba and transformed it into one of the world's largest companies, an e-commerce empire that millions of Chinese consumers depend on. In 2014, the company's initial public offering was the highest in history, reaching a staggering $25 billion. Sought after by CEOs and presidents of companies around the world, Jack Ma is an icon of China's private sector boom and the supporter of hundreds of millions of middle-class consumers.

With access to extensive, previously unpublished material, including exclusive interviews, Duncan Clark provides a detailed account of the rise of Ma's business group. To achieve this, he combined the knowledge gained during his years as an advisor to Alibaba with his two decades of chronicling the impact of the internet on China. Furthermore, Duncan carefully contextualizes the narrative within China's economic climate and social changes.

Alibaba: The E-Commerce Giant tells the extraordinary and captivating story of how a professor built one of the world's most valuable companies—rivaling Amazon—and forever changed the global economy.