The Sublime Object of Ideology, the book that brought international recognition to philosopher Slavoj Žižek, has been rewritten by the author and is back in bookstores through Civilização Brasileira. Originally published in English in 1989, The Sublime Object of Ideology was Slavoj Žižek's first opportunity to present to a wide audience the four pillars of his thought: (Lacanian) psychoanalysis, (Hegelian) philosophy, a (Marxist) theory of ideology, and (Christian) theology. In this work, we clearly see how these foundations are interconnected, recovering some concepts that have been discredited by emerging trends in new philosophy and solidifying the arguments for the importance of Jacques Lacan for philosophical thought—and, in turn, of G.W.F. Hegel for psychoanalysis. The result is a theoretical chessboard—primarily informed by Freud, Marx, and Althusser—that proves fruitful for the critique of ideology, repositioning it beyond the observation of a system of values and adherences. The text also includes cultural references that aid its understanding, such as Žižek's already established analyses of the Coca-Cola slogan; films, including Marek Kanievska's Memoirs of a Spy; novels, such as Franz Kafka's The Trial; and even the sinking of the Titanic. The Sublime Object of Ideology is an original work that remains provocative and unusual in unraveling the question of human agency in a postmodern world. In this thrilling tour de force that made Slavoj Žižek's name resonate internationally, the philosopher investigates the ideological fantasies of totality and exclusion that shape society. "The most brilliant exponent of psychoanalysis, indeed, of cultural theory in general, who has continued to emerge for decades." — Terry Eagleton "Žižek, the Moses of dialectics." — Mario Sergio Conti, Piauí "What truly marks Žižek is his defense of the rescue of the modern rationalist project with its aspirations of emancipation, as well as his forceful critique of alienation." — Vladimir Safatle, Folha de S.Paulo "Žižek leaves no social or cultural phenomenon without theory and is a master of counterintuitive observation." — The New Yorker "Žižek is a thinker who considers nothing outside his field: the result is profoundly interesting and provocative." — The Guardian "Žižek blurs the boundaries between high culture and the pop universe." — O Globo
