How YouTube grew and changed the way we watch videos.
Over the past ten years, the video platform YouTube has transformed media and entertainment as profoundly as the invention of film, radio, and television more than six decades ago. Streampunks is a narrative that examines the company's evolution and where it will take us.
Sharing behind-the-scenes stories from YouTube's biggest influencers and the negotiations surrounding the future of entertainment, Robert Kyncl, drawing on his experience at three of the most innovative media companies—HBO, Netflix, and YouTube—tells the story of streaming video and modern pop culture. Collaborating with Google speechwriter Maany Peyvan, the author explains how the new rules of entertainment are being written and how and why the media landscape is radically changing, while giving aspiring streampunks the advice they need to launch their media careers.
Streampunks is a revealing and surprising journey into the rebellion of new media that is shaping our world.